Top 5 Social Apps on Android in Russia: Q3 2021 Performance

In the third quarter of 2021, the top 5 social apps on the Android platform in Russia showed notable performance trends. Here’s a detailed look at their weekly downloads, revenue, and active users.

VK: music, video, messenger saw impressive weekly downloads, peaking at around 146K in mid-September. Weekly revenue for the app showed a consistent increase, reaching roughly $79K in early September and maintaining stability through the end of the quarter. Its weekly active users remained robust, fluctuating slightly but hovering around 67M throughout the period.

TikTok demonstrated a strong upward trend in weekly revenue, starting at approximately $37K at the end of June and climbing steadily to about $115K by the end of September. Weekly downloads were also significant, with a peak of approximately 278K in mid-September. The app maintained a stable weekly active user base, averaging around 26M.

Spin the Bottle: chatroom app experienced steady weekly revenue, peaking at around $47K in mid-September. However, weekly downloads fluctuated, with a notable increase to around 17K at the end of August. The app’s weekly active users showed a positive trend, reaching about 54K by the end of August.

OK: Social Network displayed consistent weekly revenue, with a peak of about $40K in mid-September. The app also saw a steady increase in weekly downloads, peaking at approximately 96K in mid-September. Its weekly active users remained stable, averaging around 7.8M throughout the quarter.

ДругВокруг: Знакомства и чат showed stable weekly revenue, peaking at about $17K in mid-September. Weekly downloads remained strong, with a peak of approximately 55K in mid-July. The app maintained a consistent weekly active user base, averaging around 560K throughout the period.

These insights highlight the dynamic performance of social apps in Russia during Q3 2021. For more detailed analysis and data, visit Sensor Tower.